Wayfinding Review

A wayfindingglossary×WayfindingWayfinding is how users understand where they are, where they can go, and how to get there within a product or system. It relies on clear navigation cues, structure, and feedback to help users move confidently through an experience.Open glossary term→ review is a UX evaluation method used to assess how easily users can orient themselves, understand where they are, and move through a product or systemglossary×SystemA system is a collection of interconnected components that work together to achieve a specific function or outcome.Open glossary term→.

It focuses on the signalsglossary×SignalsSignals are data points or triggers that indicate changes in user behaviour, context, or external factors.Open glossary term→ that help users navigate, such as page titles, breadcrumbs, navigationglossary×NavigationHow users move around a website or product.Open glossary term→, visual hierarchyglossary×Visual HierarchyVisual hierarchy is the arrangement of elements in a way that guides users’ attention to the most important information first. It uses size, contrast, spacing, and layout to prioritise content.Open glossary term→, and contextual cues.

Unlike navigation testingguide×Navigation TestingEvaluating how easily users move through a live product or prototype so journeys, menus, and pathways can be improved.Open guide→, which looks at how users move, a wayfindingglossary×WayfindingWayfinding is how users understand where they are, where they can go, and how to get there within a product or system. It relies on clear navigation cues, structure, and feedback to help users move confidently through an experience.Open glossary term→ review looks at how well the experience supports orientation and decision-makingglossary×PrioritisationPrioritisation is the process of ranking tasks, features, or initiatives based on their importance, impact, and effort.Open glossary term→.

It is typically an expert-led review that identifies where users may feel lost, uncertain, or disconnected.

The goal is to ensure users always know where they are, where they can go, and how to get back.

Use this method when users struggle with orientation or flowglossary×DelightMoments that exceed user expectations.Open glossary term→.

It is most useful when:

Set up properly.

Before you start, be clear on what journeysglossary×Pain PointA specific problem or frustration users experience when trying to complete a task.Open glossary term→ or areas you are reviewing, what user goals are, and what signalsglossary×SignalsSignals are data points or triggers that indicate changes in user behaviour, context, or external factors.Open glossary term→ support navigationglossary×NavigationHow users move around a website or product.Open glossary term→.

Define key paths and scenarios.

Run the method.

Wayfindingglossary×WayfindingWayfinding is how users understand where they are, where they can go, and how to get there within a product or system. It relies on clear navigation cues, structure, and feedback to help users move confidently through an experience.Open glossary term→ review is observational and analytical.

Walk through key journeysglossary×Pain PointA specific problem or frustration users experience when trying to complete a task.Open glossary term→ as a user would. Assess orientation cues at each step. Identify where users may feel lost. Evaluate clarityglossary×ClarityClarity is how easily users can understand what is happening and what they need to do.Open glossary term→ of navigationglossary×NavigationHow users move around a website or product.Open glossary term→ and context. Capture issues and opportunities.

Focus on user perspective, not systemglossary×SystemA system is a collection of interconnected components that work together to achieve a specific function or outcome.Open glossary term→ logic.

Capture and make sense of it.

The value comes from identifying disorientation.

Look across findings to identify gaps in orientation and contextglossary×ContextThe surrounding conditions that shape behaviour and decisions.Open glossary term→, unclear navigationglossary×NavigationHow users move around a website or product.Open glossary term→ or hierarchyglossary×HierarchyHierarchy is the organisation of elements to show importance and guide user attention.Open glossary term→, missing or weak cues, and patterns across journeys.

Use this to improve flowglossary×DelightMoments that exceed user expectations.Open glossary term→ and clarityglossary×ClarityClarity is how easily users can understand what is happening and what they need to do.Open glossary term→.

Focus on:

Most issues come from:

If users feel lost, they will leave.

Done properly, this method gives you:

If this sounds like something you need, we can help you make your product easier to navigate and feel intuitive from start to finish.

No guesswork. No assumptions. Just flowglossary×DelightMoments that exceed user expectations.Open glossary term→ that makes sense.