Strategy

Service Blueprint

Also known as: Service blueprinting

Definition

A blueprint is a visual map that shows how a service is delivered, including frontstage and backstage .

In practice

Used to align teams and understand how , people, and interact.

The reality

Blueprints are often created but not maintained or used.

Also known as

Service blueprinting

Plain English

A map of how a works behind the scenes.

FAQ

Common questions

A few practical answers to the questions that usually come up around this term.

What is a service blueprint?

It is a map of how a operates.

Why are service blueprints important?

They align teams and reveal .

What do they include?

Frontstage, backstage, and support .

What is a common issue?

They are not kept up to date.

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Previous feedback

Will Parkhouse

Senior Content Designer

01/20